TOP 4 Reasons Why You Should Get a Rolex Watch

Rolex entered the watchmaking industry more than a hundred years ago but up until today, it is still one of the most relevant and popular luxury brands in the world. A visionary entrepreneur named Hans Wilsdorf established it not knowing that it would be as successful as it is today. He did not have a strong background in watchmaking but he had invaluable qualities such as vision, hope, and perseverance that helped him have smooth business operations.

The watches from the brand can provide both prestige and quality. However, you might argue that other luxury brands like Omega and Patek Philippe can offer the same but do not have the same level of generated sales. Below are some of the reasons why Rolex becomes so successful in the industry it is in. 

• Popularity

Rolex ranks 1st in terms of popularity. All watch collectors know its existence and all people who plan to start their watch collection journey probably heard of it.  Even celebrities, athletes, and business tycoons will do everything to acquire a watch from the brand. The main reason for its popularity is due to the extremely fine components it incorporates and complicated craftsmanship making its watches suitable to use every day. Other people purchase a Rolex watch because they want to have the same style as the famous personalities that they extremely love. 

• Quality of watches

One is extremely into Rolex watches because they have extremely high quality despite using them for a few years already. They will remain robust, sturdy, and reliable even if you subject them to harsh and external factors and unfavorable conditions. Before the company releases the watches to the public, they must first pass the rigorous tests aimed to know their accuracy, performance, and durability. If they can’t meet the set standard, the manufacturer would determine the error and would try to fix it. An important step to purchasing a Rolex watch is deciding on the most suitable model based on your lifestyle. Pick a watch from a store close to you that offers a broad variety of styles and materials.

Another great feature of Rolex that makes it successful is that it does not adopt unnecessary and irrelevant complications like minute repeaters, tourbillons, perpetual calendars, large date displays, and power reserve indicators. It focuses on improving the complications that help wearers live a more convenient life. For instance, it upgraded the rotating bezel to allow it to reach so cleanly and smoothly.

• Stability in value

Other luxury items can easily depreciate because of the visible wear and tear. Consider a car, for example, its value will instantly drop after you use it for several days already. It is also true with watches made by giant corporations except for Rolex. The watches manufactured by the brand guarantees you that they can hold and even increase their value in the long run. You can sell it in the future just the same or maybe even more than the original retail value. This scenario often happens for the most sought-after sports models of Rolex with stainless steel case and gold Oyster component. 

• Great marketing strategies

Since Hans Wilsdorf possessed an entrepreneurial mindset, he made sure that the company implements great marketing strategies. He decided to use Rolex as the company name because people from around the world regardless of language will not have a hard time pronouncing it. When he released the Oyster watch which was resistant to water, he made sure that it would be the watch worn by the swimmer in an English channel. This strategy allowed the company to land a full-page advertisement reaching a wider audience. 

TOP 3 Rolex watches you should buy

Now that you are aware of the reasons behind the success of Rolex, you are most likely planning to purchase one for yourself. Continue reading to know the watch options available in 2021. They all have great features and complications that will justify their price tags.

• Rolex Submariner 126618LN-0002

The gold and black design of the Rolex Submariner 126618LN-0002 make it a great watch to use during parties and formal events. It can easily attract the attention of the crowd because of the elegance and class it exudes. Your colleagues and friends may notice it sitting on your wrist. On the dial, you can find the gold hands and indexes as well as the date window. For the case, the company paired it with scratch-resistant sapphire crystal to ensure that it can last long despite several accidental drops. It measures 41 mm which is just the right size for men. It retails at $47 649.

• Rolex Yacht-Master 126655

The Rolex Yacht-Master 126655 contains the automatic Rolex Caliber 3235 which can withstand deep water conditions making it a timepiece for the open seas. It has an on-the-fly synchronization option and a unique programmable countdown featuring a mechanical memory. All of these features make it an ideal watch option if you are a professional diver or sailor. The Breguet hands and dotted indexes are coated in luminescence to ensure that you can check the time wherever you are while the Oysterflex bracelet guarantees style and comfort. The everose gold round case measures 44 mm. The Rolex Caliber 3235 allows it to have a power reserve of 70 hours. Get it now for $32 999.

• Rolex Cellini 50519/1

The manufacturer designed the Rolex Cellini 50519/1 in such a way that it can easily fit in any occasion that requires you to have an elegant look. The analog dial contains alpha hands and a combination of stick and dotted hands that adds another layer of aesthetics. The domed sapphire crystal is on the 18k white gold case that measures 39 mm in diameter and 12 mm in height. It functions up to 48 hours once fully wind through the help of the Rolex Caliber 3165. It is the most affordable watch on the list with a retail price of $16 899 only.

In Conclusion

After taking a closer look at Rolex, you now probably understand why it became one of the leading and major Swiss watch manufacturers. If you want to get one of its fascinating models, you can order from TheWatchCompany.com, an online marketplace that sells nothing but authentic luxury watches.

Disclaimer: For more interesting articles visit Business Times.